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Product marketing and pricing

Product marketing, positioning, pricing strategy, customer acquisition, and go-to-market practices.

6,808 stories · 52 in 30 days · Updated Sep 28, 2026

The pace of conversation

Posts per month

2020-01: 150 posts2020-02: 143 posts2020-03: 129 posts2020-04: 141 posts2020-05: 176 posts2020-06: 213 posts2020-07: 163 posts2020-08: 152 posts2020-09: 116 posts2020-10: 160 posts2020-11: 158 posts2020-12: 161 posts2021-01: 105 posts2021-02: 100 posts2021-03: 106 posts2021-04: 86 posts2021-05: 104 posts2021-06: 106 posts2021-07: 68 posts2021-08: 81 posts2021-09: 66 posts2021-10: 71 posts2021-11: 98 posts2021-12: 71 posts2022-01: 78 posts2022-02: 75 posts2022-03: 67 posts2022-04: 60 posts2022-05: 75 posts2022-06: 76 posts2022-07: 76 posts2022-08: 104 posts2022-09: 76 posts2022-10: 96 posts2022-11: 76 posts2022-12: 91 posts2023-01: 99 posts2023-02: 66 posts2023-03: 83 posts2023-04: 62 posts2023-05: 77 posts2023-06: 77 posts2023-07: 84 posts2023-08: 67 posts2023-09: 59 posts2023-10: 64 posts2023-11: 65 posts2023-12: 57 posts2024-01: 70 posts2024-02: 68 posts2024-03: 56 posts2024-04: 99 posts2024-05: 62 posts2024-06: 54 posts2024-07: 59 posts2024-08: 79 posts2024-09: 63 posts2024-10: 62 posts2024-11: 58 posts2024-12: 52 posts2025-01: 47 posts2025-02: 57 posts2025-03: 71 posts2025-04: 66 posts2025-05: 68 posts2025-06: 50 posts2025-07: 63 posts2025-08: 66 posts2025-09: 67 posts2025-10: 40 posts2025-11: 73 posts2025-12: 46 posts2026-01: 72 posts2026-02: 65 posts2026-03: 77 posts2026-04: 58 posts2026-05: 58 posts2026-06: 57 posts2026-07: 74 posts2026-08: 66 posts2026-09: 51 posts
2020-012026-09

Posts per month · first and latest months may be partial.

01 / EXPLORE THROUGH TIME

Timeline

Start with the latest. Scroll back through time, or zoom in for more.

Year by yearUp to 5 stories per year
2026578 stories
Building relationships with customers through support didn't turn out as hoped↗ uncommonapps.nyc · HN · 199 comments · 348 points · Jul 06, 2026
Claude for Small Business↗ anthropic.com · HN · 474 comments · 541 points · May 14, 2026
“Your frustration is the product”↗ daringfireball.net · HN · 333 comments · 606 points · Mar 19, 2026
Lessons learned shipping 500 units of my first hardware product↗ simonberens.com · HN · 405 comments · 832 points · Feb 01, 2026
Try to take my position: The best promotion advice I ever got↗ andrew.grahamyooll.com · HN · 269 comments · 585 points · Jan 02, 2026
2025714 stories
You’re a little company, now act like one (2009)↗ longform.asmartbear.com · HN · 63 comments · 299 points · May 24, 2025
Attention K-Mart Shoppers↗ archive.org · HN · 112 comments · 334 points · Apr 16, 2025
Sell yourself, sell your work↗ solipsys.co.uk · HN · 172 comments · 449 points · Mar 25, 2025
Master the Art of the Product Manager 'No'↗ LetsNotDoThat.com · HN · 168 comments · 423 points · Jan 20, 2025
In my life, I've witnessed three elite salespeople at work↗ slate.com · HN · 287 comments · 504 points · Jan 05, 2025
2024782 stories
Principles for product velocity↗ ssoready.com · HN · 131 comments · 226 points · Nov 08, 2024
Sales happen when buyers fear missing out↗ tidyfirst.substack.com · HN · 124 comments · 251 points · Jun 15, 2024
Simplicity is an advantage but sadly complexity sells better (2022)↗ eugeneyan.com · HN · 256 comments · 376 points · May 05, 2024
The Arc Product-Market Fit Framework↗ sequoiacap.com · HN · 99 comments · 347 points · Apr 13, 2024
A16Z blogs are just glorified marketing↗ frankzliu.com · HN · 142 comments · 278 points · Apr 02, 2024
2023860 stories
The Subscription Trap↗ sufyaan.me · HN · 103 comments · 71 points · Dec 30, 2023
Asking your customers what they want doesn't work↗ techbooks.substack.com · HN · 214 comments · 332 points · Dec 30, 2023
2023: Focusing on a single product pays off↗ maxrozen.com · HN · 93 comments · 232 points · Dec 27, 2023
Illegal Life Pro Tip: Want to ruin your competitors business?↗ oppositeinvictus.com · HN · 27 comments · 77 points · Jul 02, 2023
Tell HN: Makers beware, Etsy will ruin your small business↗ news.ycombinator.com · HN · 10 comments · 72 points · May 30, 2023
2022950 stories
Principles of Pricing↗ principlesofpricing.com · HN · 23 comments · 261 points · Nov 07, 2022
I remember feeling derisive about marketing as a young techie↗ twitter.com · HN · 289 comments · 236 points · Jul 25, 2022
Why do so many brands change their logos and look like everyone else?↗ velvetshark.com · HN · 217 comments · 546 points · Jul 09, 2022
Product shouldn’t be left to product managers↗ candost.blog · HN · 129 comments · 229 points · Jun 02, 2022
Shaving is an example of how consumer products extract more money↗ johnwhiles.com · HN · 954 comments · 502 points · May 07, 2022
20211,062 stories
Marketing is scary for a solo developer↗ raumet.com · HN · 276 comments · 513 points · Dec 13, 2021
The Mom Test – How to talk to customers↗ sandro.volpee.de · HN · 130 comments · 469 points · Sep 27, 2021
It looks like a product but is secretly a subscription↗ calpaterson.com · HN · 321 comments · 463 points · Aug 02, 2021
Why I Work on Ads↗ jefftk.com · HN · 865 comments · 657 points · May 06, 2021
Businesses should try to be the best, not the biggest↗ joanwestenberg.medium.com · HN · 300 comments · 448 points · Jan 29, 2021
20201,862 stories
$200k in sales from a $6k advertisement↗ wifidabba.com · HN · 104 comments · 393 points · Nov 11, 2020
Sell Yourself, Sell Your Work↗ solipsys.co.uk · HN · 131 comments · 452 points · May 20, 2020
Pricing Your Product↗ sequoiacap.com · HN · 81 comments · 474 points · May 02, 2020
How to sell a B2B product↗ calv.info · HN · 101 comments · 643 points · May 02, 2020
Products I Wish Existed↗ blog.eladgil.com · HN · 419 comments · 798 points · Jan 06, 2020
Scroll through time ↕

02 / CATCH UP

The conversation now

Popular stories, with attention fading over roughly two weeks.

The most important product decision is what you don't build↗ liamnugent.me · HN · 54 comments · 161 points · Sep 17, 2026
Hype Is a Business Tool↗ jenson.org · HN · 9 comments · 30 points · Sep 25, 2026
Nobody wanted an "AI PC," so Microsoft stopped calling it that↗ techspot.com · HN · 2 comments · 6 points · Sep 26, 2026
Is Advertising Morally Justifiable?↗ abc.net.au · HN · 4 comments · 12 points · Sep 07, 2026
What is a product?↗ roge.onwrite.app · HN · 68 comments · 106 points · Aug 06, 2026

03 / GO DEEPER

Follow your curiosity

Find a particular story, revisit a year, or see what resonated.

Highest rated · the last 30 days

The most important product decision is what you don't build↗ liamnugent.me · HN · 54 comments · 161 points · Sep 17, 2026
Hype Is a Business Tool↗ jenson.org · HN · 9 comments · 30 points · Sep 25, 2026
Is Advertising Morally Justifiable?↗ abc.net.au · HN · 4 comments · 12 points · Sep 07, 2026
Nobody wanted an "AI PC," so Microsoft stopped calling it that↗ techspot.com · HN · 2 comments · 6 points · Sep 26, 2026
Show HN: They chose your competitor. Find out why↗ drop.space · HN · 2 comments · 6 points · Sep 10, 2026
Show HN: Find your next client on X↗ tiny.opencreators.ai · HN · 0 comments · 6 points · Sep 10, 2026
The 21-minute window: finding customers is a timing problem↗ findcustomers.org · HN · 0 comments · 5 points · Sep 18, 2026
Show HN: The Brand API, a taste tool for agents↗ engine.tastelabs.com · HN · 0 comments · 5 points · Sep 15, 2026
Being Mentioned in AI Answers Is Not the Same as Being Recommended↗ cuescout.com · HN · 0 comments · 3 points · Sep 27, 2026
Show HN: BuyerCue – Find potential customer by paid-placement evidence↗ buyercue.io · HN · 1 comments · 3 points · Sep 25, 2026

10 stories shown.

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